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International travel companies of Vietnam and their successful partnership model with Thai travel partners

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This study measures the international partnership success between two groups of Vietnamese and Thai travel companies. Quantitative approach was the major method used, with statistical techniques applied, including factor analysis, multiple regression, and path analysis. The unit of analysis was at the corporate level with the target population of all Vietnamese travel companies having partnerships with Thai travel partners. |

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International travel companies of Vietnam and their successful partnership model with Thai travel partners

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