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Lecture Retailing in the 21st Century - Chapter 1 (cont): The basics of retailing

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Chapter 1 - The basics of retailing. This chapter presents the following content: Discover the values that will guide your business, develop an effective signature line, develop strategies to guide your retail decisions. | Lecture Retailing in the 21st Century - Chapter 1 (cont): The basics of retailing

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Lecture Retailing in the 21st Century - Chapter 1: The basics of retailing

Lecture Retailing in the 21st Century - Chapter 1 (cont): The basics of retailing

Lecture Retailing in the 21st Century - Chapter 11: Retailing for the global marketplace

Lecture Retailing in the 21st Century - Chapter 1 (cont): The basics of retailing

Lecture Retailing in the 21st Century - Chapter 1: The basics of retailing

Lecture Retailing in the 21st Century - Chapter 11: Retailing for the global marketplace

Lecture Retailing in the 21st Century - Chapter 2: Branding your business

Lecture Retailing in the 21st Century - Chapter 3: Retail location and design

Lecture Retailing in the 21st Century - Chapter 4: Business planning and structure

Lecture Retailing in the 21st Century - Chapter 5: Creating internal systems
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