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LEARNING SYSTEMS, INC- BUSINESS PLAN

Learning Systems Inc. (LSI) is the largest online educational provider on complementary alternative medicine (“CAM”) and Bible content. Its rich market niche, characterized by corporate clients with large budgets, significant training needs and receptiveness to new technology, include Healthcare Providers, Academic institutions, Multilevel Network Marketing and Manufacturing Companies, Alternative Health Industries, Christian Seminaries and Clergy. LSI delivers its unique CAM content via Internet-based courses on CLEGA University™, its full-service, centrally hosted, scalable remote proprietary virtual campus. Its leadership position is based upon one of the largest CAM and Bible content library ever assembled. Developed by the Founders over a period of 22 years of research, the library includes. | Learning Systems Inc. LSI - Business Plan - CONFIDENTIAL - NOV. 2001 LEARNING SYSTEMS INC BUSINESS PLAN Volume 1 Confidential 1 Learning Systems Inc. LSI - Business Plan - CONFIDENTIAL - NOV. 2001 Table of Contents 1. Executive Summary.3 1.1 Objectives.3 1.2 Mission.4 1.3 Keys to Success.4 2. Company Summary.5 2.1. First Year Budget Summary.5 3. Products.7 3.1 E-learning private label course products .7 3.2 E-Train-the-Trainer .7 3.3 Other Products.7 3.4 Product Description.7 3.5 Competitive Comparison.8 3.6 CAM Content.8 4 Technology.10 4.1 Content Delivery System.10 4.10 High-Availability Systems.11 4.11 Future Products.11 4.2 System Architecture.10 4.3 Course Enrollment Options.10 4.4 Tracking and Reporting System.10 4.5 Course Tutoring.10 4.6 Collaboration Tools.11 4.7 Testing and Assessment.11 4.8 Full Integration with Corporate Infrastructures.11 4.9 Scalable Architecture.11 5. Market Analysis Summary.12 5.1 Market Segmentation.14 5.2 Market Needs Trends.14 6. Business Model.15 6.1 Key elements of the strategy.16 6.1 Strategy.16 6.2 Competitive Edge.16 6.3 Website Strategy.16 6.4 Sales Forecast.17 7. Management Summary.18 7.1 Organizational Structure.18 7.2 Management Team Gaps.18 7.3 Personnel Plan.18 8. Financial Plan.20 8.1 Important Assumptions.20 8.1.1 General Assumptions.20 8.2. Exit Strategy and Financing.21 8.3 Projected Profit and Loss.22 2 Learning Systems Inc. LSI - Business Plan - CONFIDENTIAL - NOV. 2001 1. Executive Summary Learning Systems Inc. LSI is the largest online educational provider on complementary alternative medicine CAM and Bible content. Its rich market niche characterized by corporate clients with large budgets significant training needs and receptiveness to new technology include Healthcare Providers Academic institutions Multilevel Network Marketing and Manufacturing Companies Alternative Health Industries Christian Seminaries and Clergy. LSI delivers its unique CAM content via Internet-based courses on CLEGA University its .