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STRATEGIES for e-BUSINESS

When we talked to colleagues and friends during the last few months about our e-business book project, many of them asked whether we were arriving too late with this book. They reminded us that the Internet bubble had burst three years ago and that most online companies had since gone bankrupt. This is certainly true, yet we nonetheless believe that it is indeed a very timely moment to publish a book on e-business and strategy. | Strategies for -BUSINESS Creating Value through Electronic and Mobile Commerce CONCEPTS and CASES Prentice Hall TAWFIK JELASSI ALBRECHT ENDFRS STRATEGIES for -Business PEARSON Education We work with leading authors to develop the strongest educational materials in business bringing cutting-edge thinking and best learning practice to a global market. Under a range of well-known imprints including Financial Times Prentice Hall we craft high-quality print and electronic publications which help readers to understand and apply their content whether studying or at work. To find out more about the complete range of our publishing please visit us on the World Wide Web at .