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Triggering internal technovation triangle by intangible assets and strategic planning: Evidence from vietnam’s successful agro-food manufacturers

This study focuses on the question of technological adoption, in general, and innovation management, in particular, with specific reference to Vietnamese agro-food manufacturers. A qualitative case study approach was adopted capturing the perspectives of managers and employees in three successful agro-food manufacturers. The findings showed that, it is necessary to deepen our systematic understanding of integral technovation process in managerial practices. |