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Lecture Management the new competitive landscape (6e) - Chapter 5: Strategic management

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Lecture Management the new competitive landscape (6e) - Chapter 5: Strategic management. After completing this section, you will understand knowledge about: develop a workable strategic plan for an organization using SWOT analysis; identify a company’s current corporate strategies, and list its strategic options; develop a vision and mission statement; accurately identify a company’s “core competence.”; explain each of the strategic planning tools you think the CEO should use, and why; . |