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Socio-economic impact of retail super markets on peri-urban vegetable growers

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The present study was aimed at assessing the socio-economic impact of organized retail farmers. A sample size of 100 retail farmers and 100 non-retail farmers was selected. A binary logit model was used to analyze the impact of organized retail marketing. The results revealed that in comparison to non-retail farmers, retail farmers were more likely to bring changes in increased cropping intensity, leased in land for cultivation, improved education of their children, repay their old loans and increase savings.The study also observed that organised retail marketing is more effective compared to traditional one. | Nội dung Text Socio-economic impact of retail super markets on peri-urban vegetable growers

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