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Lecture Sales and distribution management: Chapter 16 - Krishna K Havaldar, Vasant M Cavale

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Chapter 16, international sales & distribution management. After studying this chapter you will be able: Understand differences with domestic markets; choosing the markets; economic, legal & cultural aspects of the environment; risks involved in international business; entry strategies for international markets; | Lecture Sales and distribution management: Chapter 16 - Krishna K Havaldar, Vasant M Cavale

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