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Lecture Organizational strategies for the 21st century - Chapter 3

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Chapter 3 - The internal organization: resources, capabilities, core competencies and competitive advantages. Studying this chapter should provide you with the strategic management knowledge needed to: Explain the importance of analyzing and understanding the firm’s external environment, define and describe the general environment and the industry environment, discuss the four activities of the external environmental analysis process,. | Lecture Organizational strategies for the 21st century - Chapter 3

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