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Lecture Organizational strategies for the 21st century - Chapter 8

Chapter 8 - International strategy. The learning objectives for this chapter include: Explain traditional and emerging motives for firms to pursue international diversification; explore the four factors that lead to a basis for international business-level strategies; define the three international corporate-level strategies: multidomestic, global, and transnational;. | Lecture Organizational strategies for the 21st century - Chapter 8