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Lecture Organizational strategies for the 21st century - Chapter 6

Chapter 6 - Corporate-level strategy. Studying this chapter should provide you with the strategic management knowledge needed to: Define corporate-level strategy and discuss its purpose; describe different levels of diversification with different corporate-level strategies; explain three primary reasons firms diversify; describe how firms can create value by using a related diversification strategy;. | Lecture Organizational strategies for the 21st century - Chapter 6