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Lecture The dynamics of mass communication: Media in the digital age (10/e): Chapter 18 - Joseph R. Dominick
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Lecture The dynamics of mass communication: Media in the digital age (10/e): Chapter 18 - Joseph R. Dominick
Thúy Ngân
110
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ppt
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Chapter 18 - International and comparative media systems. The learning objectives for this chapter include: recognize the global leaders in newspapers, radio, and television; distinguish among the four main theories of government-press relationships; categorize media systems by ownership patterns and degree of government control; understand how politics, culture, geography, history, and economics affect a country's media system. | International and Comparative Media Systems Chapter 18 © 2009, The McGraw-Hill Companies, Inc. All rights reserved. CHAPTER OUTLINE International Media Systems World Media Online Comparative Media Systems Examples of Other Systems INTERNATIONAL MEDIA SYSTEMS Mass media can cross national boundaries Simple spillover of media Designed deliberately for other countries Global Print Media Many major newspapers provide foreign-language or international editions General newspapers Financial newspapers Global wire services dominate the international flow of news International distribution of magazines Global Broadcasting About 150 countries engage in international broadcasting Top five global broadcast leaders are World Service of the BBC; Voice of America (VOA); China Radio International; Deutsche Welle (DW; German Wave); Radio France International (RFI) Proliferation of global news, sports, and music channels Film and TV American films dominate many foreign box offices Foreign box office accounts for more than half a film’s revenue International DVD revenue is important US dominates international TV program market Local programs provide strong competition, and dominate prime time in many countries Format licensing TV signals ignore international boundaries Lost international revenues; cultural domination WORLD MEDIA ONLINE The Internet provides access to worldwide media Radio stations Streaming video Major newspapers & magazines Information also contained in e-mail, newsgroups, individual web sites Limited use of WWW: In 2006, about 16% of world’s population was online, mostly in developed countries COMPARATIVE MEDIA SYSTEMS The political system of a country usually determines the relationship between the media, the government, and the people Theories of the Press Authoritarian Theory Libertarian Theory Social Responsibility Theory Communist Theory Developmental Theory Control and Ownership of the Media Media systems can be . | International and Comparative Media Systems Chapter 18 © 2009, The McGraw-Hill Companies, Inc. All rights reserved. CHAPTER OUTLINE International Media Systems World Media Online Comparative Media Systems Examples of Other Systems INTERNATIONAL MEDIA SYSTEMS Mass media can cross national boundaries Simple spillover of media Designed deliberately for other countries Global Print Media Many major newspapers provide foreign-language or international editions General newspapers Financial newspapers Global wire services dominate the international flow of news International distribution of magazines Global Broadcasting About 150 countries engage in international broadcasting Top five global broadcast leaders are World Service of the BBC; Voice of America (VOA); China Radio International; Deutsche Welle (DW; German Wave); Radio France International (RFI) Proliferation of global news, sports, and music channels Film and TV American films dominate many foreign box offices
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