tailieunhanh - Lecture E-commerce and e-business for managers - Chapter 3: Building an e-business: Design, development and management

Chapter 3 - Building an e-business: Design, development and management. This chapter includes contents: Generating business ideas; growth of e-business: evaluating risk; finding funding and going public; choosing a domain name; supply-chain management: vendors, distributors and shipment providers; web-site hosting; web design; enhancing the user experience; protecting your e-business. | Chapter 3, Building an e-Business: Design, Development and Management Outline Introduction Getting Started Generating Business Ideas Growth of e-Business: Evaluating Risk Finding Funding and Going Public Putting Your Plan Into Action Choosing a Domain Name Supply-Chain Management: Vendors, Distributors and Shipment Providers Web-Site Hosting Web Design Enhancing the User Experience Protecting Your e-Business Streaming Media: How Much Is Too Much? Preparing for New Technologies Outline e-Business Solutions End-To-End e-Business Solutions Other e-Business Solutions Maintaining and Monitoring Your Web Site e-Commerce Consulting Chapter 3, Building an e-Business: Design, Development and Management Introduction Turnkey solution A pre-packaged e-business E-business templates Outline the basic structure, but allow the design to be determined by the owner Project outsourcing Available to businesses with substantial funding, alleviates the need for businesses to complete projects in-house Front-end system Portion of an e-business that is visible to consumers Back-end system Database management, payment processing and logistics Getting Started Building, Managing and Maintaining Advertising Marketing Customer relationship management Content management Accepting online payments Recognizing cultural differences and legal parameters Providing security features Generating Business Ideas Products and services Discover what exists Decide how to improve it Develop a business plan Enables you to envision your e-business on paper for evaluation purposes Serves as a presentation of your business’ objectives and long-term expectations Business Plan Layout Business plan layout Introduce your readers to the layout, what you will discuss and when you will discuss it Provide an overview of the business premise including the . | Chapter 3, Building an e-Business: Design, Development and Management Outline Introduction Getting Started Generating Business Ideas Growth of e-Business: Evaluating Risk Finding Funding and Going Public Putting Your Plan Into Action Choosing a Domain Name Supply-Chain Management: Vendors, Distributors and Shipment Providers Web-Site Hosting Web Design Enhancing the User Experience Protecting Your e-Business Streaming Media: How Much Is Too Much? Preparing for New Technologies Outline e-Business Solutions End-To-End e-Business Solutions Other e-Business Solutions Maintaining and Monitoring Your Web Site e-Commerce Consulting Chapter 3, Building an e-Business: Design, Development and Management Introduction Turnkey solution A pre-packaged e-business E-business templates Outline the basic structure, but allow the design to be determined by the owner .