tailieunhanh - Lecture Commercial Correspondence: Unit 2 - Nguyễn Mai Hương (p3)

 Lecture "Commercial Correspondence - Unit 2: Enquiries and replies" to give students the knowledge: Opening, confirming that you can help; selling your product; suggesting alternatives; referring the customer to another place; sending catalogues, price lists, prospectuses, and samples,. Invite you to refer to the disclosures. | Commercial Correspondence Unit 2 Enquiries and Replies 5/14/2020 4:10:20 AM Replies to Enquiries Opening Confirming that you can help ‘Selling’ your product Suggesting alternatives Referring the customer to another place Sending catalogues, price lists, prospectuses, and samples Arranging demonstrations and visits Closing Opening Mention your prospective customer’s name in the salutation Dear Mr Green, NOT Dear Sir Thank the writer for his/her enquiry Mention the date of his/her letter and quote any other references. Thank you for your enquiry of 6 June 20__ in which you asked about/for (asking about/for) Opening We were pleased to learn from your letter of 10 December that you are impressed with our selection of Thank you for your letter, NJ 1691, which we received this morning. I would like to thank you for your enquiry of 10 May 20__, and am pleased to tell you that we would be able to supply you with the Confirming that you can help Let the enquirer know . | Commercial Correspondence Unit 2 Enquiries and Replies 5/14/2020 5:27:48 AM Replies to Enquiries Opening Confirming that you can help ‘Selling’ your product Suggesting alternatives Referring the customer to another place Sending catalogues, price lists, prospectuses, and samples Arranging demonstrations and visits Closing Opening Mention your prospective customer’s name in the salutation Dear Mr Green, NOT Dear Sir Thank the writer for his/her enquiry Mention the date of his/her letter and quote any other references. Thank you for your enquiry of 6 June 20__ in which you asked about/for (asking about/for) Opening We were pleased to learn from your letter of 10 December that you are impressed with our selection of Thank you for your letter, NJ 1691, which we received this morning. I would like to thank you for your enquiry of 10 May 20__, and am pleased to tell you that we would be able to supply you with the Confirming that you can help Let the enquirer know early that you can help with what he/she is asking about. We have a wide selection of sweaters that will appeal to the market you specified. Our factory would have no problem in producing the 6,000 units you asked for in your enquiry. I am pleased to say that we will be able to supply the transport facilities you require. ‘Selling’ your product Aim: to encourage or persuade your prospective customer to do business with you. Mention 1 or 2 selling points, including any guarantees, special offers, and discounts. We can assure you that the Alpha 2000 is one of the most outstanding machines on the market, and our confidence in it is supported by our five-year guarantee. ‘Selling’ your product When you have had the opportunity to see the samples for yourself, we feel sure that you will agree that they are of the highest quality; and to see a wide selection online, go to . Suggesting alternatives Reason: you do not have what the enquirer has asked for, but have an