tailieunhanh - Understanding The Economics Of Online Insurance Lead GenerationBy: Jason Hornung – President Jason Hornung Agency, Inc. The whole purpose of this website and the products and services that I offer are to teach insurance professionals how to do online ins

Tham khảo sách 'understanding the economics of online insurance lead generationby: jason hornung – president jason hornung agency, inc. the whole purpose of this website and the products and services that i offer are to teach insurance professionals how to do online ins', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Understanding The Economics Of Online Insurance Lead Generation By Jason Hornung - President Jason Hornung Agency Inc. The whole purpose of this website and the products and services that I offer are to teach insurance professionals how to do online insurance lead generation for themselves as a way to end dependency upon the lead companies. I firmly believe that it s dependency on the lead companies that is killing the businesses of the vast majority. . and that only those who learn how to leverage the internet for themselves will be successful moving into the future. Because insurance professionals have been conditioned into buying leads one of the main questions I get on my surveys and in coaching calls with my clients is how much do the leads cost You see that s really a difficult question to answer because there are so many variables that actually contribute to what you pay on a per lead basis because what I teach is completely different than buying a shared lead for 20 or an exclusive lead for 150. So in this post what I m going to do is help you to understand the economics of online insurance lead generation so that you can have a formula that will give you a basic idea of what you can expect to pay for the leads you generate using the methods that I teach. There s a couple of key components that are going to contribute to how much you pay for a lead so let s examine each of those and piece together the formula for determining your cost per lead. Each of these components can be manipulated and improved so that you can have a direct impact on what you pay per lead as well. You need to understand that. This is the part of my training program called optimization. Online Insurance Lead Generation Cost Per Lead CPL Component 1 The first thing that is going to contribute to your cost per lead is the traffic source that you are using and how much you pay for that traffic. If you don t know traffic is having people visit your website. How you get traffic is by .

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