tailieunhanh - UNIT 1. ONLINE COMMUNITIES: A NEW OPPORTUNITY LESSON 1. WHY YOU SHOULD USE THIS MODULENOTE

Online communities are made possible by a special characteristic of the Internet: the possibility of a two-way flow of information. Broadcast media Broadcast media, such as television, are characterized by one-way information flow: from sender (active) to receivers (passive). | Information Management Resource Kit Module on Building Electronic Communities and Networks UNIT 1. ONLINE COMMUNITIES A NEW OPPORTUNITY LESSON 1. WHY YOU SHOULD USE THIS MODULE NOTE Please note that this PDF version does not have the interactive features offered through the IMARK courseware such as exercises with feedback pop-ups animations etc. We recommend that you take the lesson using the interactive courseware environment and use the PDF version for printing the lesson and to use as a reference after you have completed the course. FAO 2006 1. Online Communities a new opportunity - 1. Why you should use this module - page 1 Objectives At the end of this lesson you will be able to define online communities and networks identity the benefits of using online communities and networks recognize the importance of online communities as facilitators of knowledge and information exchange. What is an online community Traditionally the communities that we worked in and that we learned from were principally confined to those that we could contact physically - . people in our organization town or geographic region. Recently Information and Communication Technologies ICT have greatly increased the channels through which communities can function to the point that some can exist virtually without any physical contact. The key factor in this change has been computer-mediated communication and information dissemination . e-mail web . These new communities are called electronic or online communities. 1. Online Communities a new opportunity - 1. Why you should use this module - page 2 What is an online community Online communities are made possible by a special characteristic of the Internet the possibility of a two-way flow of information. Broadcast media such as television are characterized by one-way information flow from sender active to receivers passive . With e-mail based interactive tools the communication flows both ways each person can be a sender and a receiver. .