tailieunhanh - Strategies for internationalization: A Comparative study of Thai and Vietnamese companies in two industries

In order to do business successfully in the international markets, Vietnamese and Thai enterprises need to understand well the target markets and to have effective internationalization strategies based on their in- ternationalization competencies. The firms need to understand the influence of country and industry environment on these strategies. | Strategies for Internationalization A Comparative Study of Thai and Vietnamese Companies in Two Industries Thesis presented to the Faculty of Economics and Social Sciences at the University of Fribourg Switzerland in fulfillment of the requirements for the degree of Doctor of Economics and Social Sciences by Thi Kim Ngoc PHAM from Vietnam Accepted by the Faculty of Economics and Social Sciences on December 16th 2008 at the proposal of Prof. Dr. Rudolf Grunig First Advisor and Prof. Dr. Dirk Morschett Second Advisor Fribourg Switzerland 2008 The Faculty of Economics and Social Sciences at the University of Fribourg neither approves nor disapproves the opinions expressed in a doctoral thesis. They are to be considered those of the author Decision of the Faculty Council of 23 January 1990