tailieunhanh - Lecture E-commerce (7/e): Chapter 3 - Kenneth C. Laudon, Carol Guercio Traver
Chapter 3 - The internet and world wide web: E-commerce infrastructure. The following will be discussed in this chapter: ; the internet: technology background; packet switching; TCP/IP; Domain Names, DNS, and URLs; cloud computing;. | E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. seventh edition Copyright © 2011 Pearson Education, Inc. E-Commerce: business. technology. society. Chapter 3: The Internet and World Wide Web: E-commerce Infrastructure Copyright © 2007 Pearson Education, Inc. Slide 1- Chapter 3 The Internet and World Wide Web: E-commerce Infrastructure Copyright © 2011 Pearson Education, Inc. Class Discussion Have you used If so, has it been useful; if not, is it a service that seems interesting? Why or why not? Are there any privacy issues raised by geo-tagging? What are the potential benefits to consumers and firms of mobile services? Are there any disadvantages? What revenue models could work for providers of mobile services such as Layar? Slide 3- The Internet: Technology Background Internet Interconnected network of thousands of networks and millions of computers Links businesses, educational institutions, government agencies, and individuals World Wide Web (Web) One of the Internet’s most popular services Provides access to billions, possibly trillions, of Web pages Slide 3- The Evolution of the Internet 1961—The Present Innovation Phase, 1964 – 1974 Creation of fundamental building blocks Institutionalization Phase, 1975 – 1995 Large institutions provide funding and legitimization Commercialization Phase, 1995 – present Private corporations take over, expand Internet backbone and local service Slide 3- The Internet: Key Technology Concepts Defined by Federal Networking Commission as network that: Uses IP addressing Supports TCP/IP Provides services to users, in manner similar to telephone system Three important concepts: Packet switching TCP/IP communications protocol Client/server computing Slide 3- Packet Switching Slices digital messages into packets Sends packets along different communication paths as they become available Reassembles packets once they arrive at . | E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. seventh edition Copyright © 2011 Pearson Education, Inc. E-Commerce: business. technology. society. Chapter 3: The Internet and World Wide Web: E-commerce Infrastructure Copyright © 2007 Pearson Education, Inc. Slide 1- Chapter 3 The Internet and World Wide Web: E-commerce Infrastructure Copyright © 2011 Pearson Education, Inc. Class Discussion Have you used If so, has it been useful; if not, is it a service that seems interesting? Why or why not? Are there any privacy issues raised by geo-tagging? What are the potential benefits to consumers and firms of mobile services? Are there any disadvantages? What revenue models could work for providers of mobile services such as Layar? Slide 3- The Internet: Technology Background Internet Interconnected network of thousands of networks and millions of computers Links businesses, educational institutions, government .
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