tailieunhanh - MASTER´S DEGREE FULL-TIME INTERNATIONAL BUSINESS STUDIES

Some proposals have been formulated in this paper. They cover home mortgage lending, which deals with the most important fixed asset for nearly all individual households. They deal with economic easing, which aims to close the income gap in demand. It also deals with bank restructuring and income generation out of government debt. The writer has no illusion that such proposals are exhaustive. There may be many more good ideas, hence the term used in the title: “draft”. The paper hopes to be instrumental in setting off a discussion between all parties involved. Only if all parties. | SEMESTER 1 2 3 4 WHS ECTS WHS ECTS WHS ECTS WHS ECTS LECTURES CORE Strategic Management I II 2 3 2 3 Econometrics I II 2 3 2 3 International Economics I II 2 3 2 3 Advanced Economics 2 3 Industrial Economics 2 2 Behavioural Economics 2 3 Conflict Management 2 2 Negotiation Techniques 2 2 Business Ethics 2 2 CORE FINANCE Corporate Finance I II III 2 3 3 4 3 4 Analysis of Financial Statements 3 4 Economics of Uncertainty 2 2 International Accounting I II 2 3 2 3 Multinational Business Finance 2 2 Behavioural Finance 2 3 Contemporary Issues in Finance 2 3 CORE MARKETING Services Marketing 2 3 Consumer Marketing 3 4 Industrial Marketing B2B 2 2 Marketing Communication 2 3 International Marketing 2 3 Consumer Behaviour 2 2 Psychology 3 4 Social Marketing 2 4 Advertising Promotion 3 3 Contemporary Issues in Marketing 2 3 MASTER S DEGREE FULL-TIME INTERNATIONAL BUSINESS STUDIES ELECTIVES Electives A B - Political and Economic Thought I II Knowledge Management I II Human Resource Management I II Area and Case Studies in Finance or Marketing I II Cultural Economics I II Regional Economics I II International Taxation I II Supply Chain Management I II Logistics I II Entrepreneurship I II 4 6 4 6 Elective C - Econometrics III Economics of the EU Forensic Accounting Advanced Topics in Psychology Market Entry Strategies Economics of an Aging Society Rhetoric International Law Change Management NGO Management E-Competences in Marketing or Finance Cross-cultural Management 4 6 Elective D - Econometrics IV Institutions of the EU Comparative Human Resource Management Sociology Economics of Emerging Markets Tourism and Hospitality Management Media Management Organisational Behaviour Corporate Web Communication Event Management Economic History Brand Management Financial Aspects of Emerging Markets 2 3 PRACTICAL TRANSFER Academic Writing Skills Finance or Marketing 2 4 Semester Project Finance or Marketing 4 8 Thesis Seminar 4 6 Thesis 18 WEEKLY HOURS PER SEMESTER 21 21 21 8 ECTS .