tailieunhanh - APIs: A Strategy Guide

.APIs: A Strategy Guide Daniel Jacobson, Greg Brail, and Dan Woods Beijing • Cambridge • Farnham • Köln • Sebastopol • Tokyo by Daniel Jacobson, Greg Brail, and Dan Woods Copyright © 2012 Evolved Media. All rights reserved. Printed in the United States of America. Published by O’Reilly Media, Inc., 1005 Gravenstein Highway North, Sebastopol, CA 95472. O’Reilly books may be purchased for educational, business, or sales promotional use. Online editions are also available for most titles . | Creating Channels with Application Programming Interfaces A Strategy Guide O REILLY Daniel Jacobson Greg Brail Dan Woods APIs A Strategy Guide Programmers used to be the only people excited about APIs but now a growing number of companies see them as a hot new product channel. This concise guide describes the tremendous business potential of APIs and demonstrates how you can use them to provide valuable services to clients partners or the public via the Internet. You ll learn all the steps necessary for building a cohesive API business strategy from experts in the trenches. Facebook and Twitter APIs continue to be extremely successful and many other companies find that API demand greatly exceeds website traffic. This book offers executives business development teams and other key players a complete roadmap for creating a viable API product. Learn about the rise of APIs and why your business might need one Understand the roles of asset owners providers and developers in the API value chain Build strategies for designing implementing and marketing your product Devise an effective process for security and user management Address legal issues such as rights management and terms of use Manage traffic and user experience with a reliable operating model Determine the metrics you need to measure your API s success Purchase the ebook edition of this O Reilly title at and get free updates for the life of the edition. Our ebooks are optimized for several electronic formats including PDF EPUB Mobi APK and DAISY all DRM-free. 9 US CAN ISBN 978-1-449-30892-6 7 81 449 308926 Twitter @oreillymedia oreilly O REILLY APIs A Strategy Guide Daniel Jacobson Greg Brail and Dan Woods o REILLY Beijing Cambridge Farnham Koln Sebastopol Tokyo .