tailieunhanh - WOMEN'S EMPOWERMENT PRINCIPLES EQUALITY MEANS BUSINESS

Only a handful of users (7%) said they are able to integrate social media into their overall marketing strategy, such as campaign management, retail analytics, CRM and business intelligence. Without such information and integration, companies are missing the chance to effectively market products, find new opportunity and manage their reputation, says leading author and analytics expert Tom Davenport. “Without monitoring conversations on the Web, you won’t know who’s talking about your brand and your products or services, and what the positive and negative sentiments are about them,” says Davenport. “You won’t know how influential a particular praising or. | WORIER S EMPOWERMENT EQUALITY MEANS BUSINESS PRINCIPLES ẸI2ỌWẸRỊỊỊẸỊỊỊT equality Means BUSINESS 1 Establish high-level corporate leadership for gender equality. 2 Treat all women and men fairly at work - respect and support human rights and nondiscrimination. 3 Ensure the health safety and well-being of all women and men workers. 4 Promote education training and professional development for women. 5 Implement enterprise development supply chain and marketing practices that empower women. 6 Promote equality through community initiatives and advocacy. 7 Measure and publicly report on progress to achieve gender equality. United Nations Global Compact . UNiSji WOMEN E 3 United Nations Entity for Gender Equality and the Empowerment of Women Acknowledgements The Women s Empowerment Principles Equality Means Business initiative launched in March 2010 is grateful to many stakeholders from business civil society international organizations and governments for their engagement enabling the effort to take root in many companies and constituencies. The Women s Empowerment Principles partnership team consists of Joan Libby Hawk Laraine Mills Special Adviser UN Women and UN Global Compact Private Sector Partnerships Specialist UN Women Ursula Wynhoven Lauren Gula General Counsel Project Manager Human Rights Women s UN Global Compact Office Empowerment UN Global Compact Office PUBLICATION DESIGN KATHI ROTA womEirs EmrowERmEiiT PRinciPLES EQUALITY MEANS BUSINESS A Partnership Initiative of UN Women and the UN Global Compact Office EMPOWERMENT EQUALITY MEANS BUSINESS UN WOMEN ỆỆ UNITED NATIONS GLOBAL COMPACT Second Edition .

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