tailieunhanh - Online Marketing for Small Business Owners - 2013

The hard disk should have enough capacity to hold data for 52 weekly backups. The size of the storage device should be about 52 times the amount of data that you have, plus 30% or so). Remember, this should be done on each of your business computers. It is important to periodically test your backed up data to ensure that you can read it reliably. There are “plug and play” products which, when connected to your computer, will automatically search for files and back them up to a removable media, such as an external USB hard. | Vet y Blotinf a trait re JRMT NetBlaze LLC Online Marketing for Small Business Owners - 2013 NetBlaze LLC 209 Lloyd St. Carrboro NC 27510 T 866-335-1874 stevec@ The evolution of online marketing for small business owners 15 years ago or as we like to call it BG before Google the complexities of marketing your small business to your local community were quite manageable. There was the yearly decision regarding the placement and ad type for your Yellow Pages listing the budget and creatives for the local newspaper and other periodicals and the potential inclusion in the neighborhood Value Pack. And Well that was about it. Not a huge amount of diversity and certainly not very complex. It was reasonable to assume that a small business owner could handle this marketing effort themselves. Times have changed. Google came along and quickly became the replacement for the Yellow Pages. Great for consumers of course. This was a huge improvement over a book that was delivered once a year and out of date the second it was created. However it started us down the path of diversity and complexity of advertising options that the small business owner had to navigate. How do you show up in Google when people are looking for your products or services Can you pay for an ad like you did with the Yellow Pages Should you do that or focus on search engine optimization to show up for free Or should you do both Or neither and what the heck is search engine optimization anyway Suddenly small business owners had to become experts in new technology simply to compete. It was only going to get worse. Several years ago Google implemented local listings they named it local places and plus over the years with small businesses shown on a map right in the search listings. This represented yet another way to show up or not when someone was looking for you. How do you show up there Is it the same as the normal search engine optimization it s not . The bottom line When .

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