tailieunhanh - 50 little things that make a big difference to team motivation and leadership phần 9

nhà lãnh đạo nhóm nghiên cứu là để tìm ra các ví dụ về thành tích xuất sắc và sau đó ca ngợi các thành viên trong nhóm cho nó. Hầu hết mọi người hoan nghênh lời khen ngợi rằng đó là chân thành, chính hãng, và phản ánh một số khía cạnh quan trọng của công việc của họ. Không ai thích lời khen ngợi sai lệch hoặc các ông chủ người sử dụng khen ngợi bề ngoài như một thiết bị động lực giá rẻ | ZT f SECOND MINDSET CUSTOMERS Motivate ụour people to build relationships with and understand customers rather than sell to them. As described in The Buzz. the companion book to this one customers are the star performers of the business world. Customers are wonderful. Life would be so miserable without them. They score the goals for you get your team to number one in the service league and should be featured as icons of wise choice. Customers should be the light of our working lives. Without them our world would be dark we would see nobody working. Without customers our world would be empty. There would be nothing to do. We wouldn t even be able to eat let alone put a roof over our Ễ heads. Without customers we are nothing. In doing the biz the key motivational fl ktzmepTO message to reinforce in daily I V It j communications is that each team I member is a customer supporter who helps customers achieve what they want in life by way of the purchases they desire and c o make. There is no more important cause than helping customers fulfill their dreams within your designated line of business. Every single employee s contribution should be focused on delivering this. Revenue and profit are a product of having happy people serving happy customers. Charles Denton managing director of Molton Brown a progressive company that manufactures and retails skin-care products and toiletries states We do not sell to customers we assist them in making purchases. The word selling has too many negative connotations as if we are trying to persuade customers to buy something they are not convinced they want. Surely if they require these products they are going to buy them anyway So there is no need for selling to them in the first place. What is needed is to create an awareness among customers of your company s product offering and also to create an appetite for it. There 96 are many little things that team leaders can do to help team members develop this creative approach. For example