tailieunhanh - The Art of SEO: Mastering Search Engine Optimization

Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities | Praise for The Art of SEO Roll up your sleeves buckle your seat belt and take your foot off the brake. You are about to go on a journey from the very basics to the very high-end enterprise level and then into the future of the art of SEO. These four authors have been involved in Internet marketing from the very start and have hands-on experience. These are not pundits in search of an audience but practitioners who have actually done the work know how it s done and have the scars to prove it. This is a dynamite primer for the beginner and a valued resource for the expert. Clear concise and to the point it may not make you laugh or make you cry but it will make you smart and make you successful. Jim Sterne Producer of the eMetrics Marketing Optimization Summit and chairman of the Web analytics Association In your hands is a definitive collection of SEO knowledge from four leading practitioners of the art. This book is required reading for my company and we re also recommending it to our clients. Adam Audette President AudetteMedia inc. and Lead seo for The Art of SEO will give you the opportunity to learn from all the people who taught me what I know today. Whether you are a beginner or a seasoned veteran this is the most informative resource on the search marketing industry. An extremely important read for the ever-growing and fast-paced online marketing world. Tony Adam seo Program Manager at Yahoo If you have a business online you should be looking for ways to develop traffic from search engines. That being the goal your next stop should be a quiet corner a tea or coffee and a fresh copy of The Art of SEO. Seriously this book can shave years off the learning curve for anyone thinking of delving into the world of search marketing. The Art of SEO walks you through the most important steps in planning and executing a top-flight program. Easy to understand and well .