tailieunhanh - 20 No-Cost Marketing Ideas By Keith Monaghan

TOUGH TIMES NEVER LAST (BUT RESOURCEFUL MARKETERS DO) Unless you ve been ignoring all media you re probably painfully aware that pundits and experts alike are predicting a long, slow recovery from the recession, many saying the it will last through 2010 and likely beyond. But it s no time to panic or pull back on marketing. In fact, marketing is more important than ever. Mark-Hans Richer, chief marketing officer for Harley Davidson, put it this way: Our belief is that spending through a market downturn creates a competitive. | 20 No-Cost Marketing Ideas By Keith Monaghan rev. Copyright Keith Monaghan 2009-2010 Smashwords Edition License Notes This ebook is licensed for your personal use and may not be re-sold or given away. If you would like to share this ebook please purchase additional copies for each person you share it with by going to this ebook s page on at the following URL. Thank you. http profile view keithmonaghan TOUGH TIMES NEVER LAST BUT RESOURCEFUL MARKETERS DO Unless you ve been ignoring all media you re probably painfully aware that pundits and experts alike are predicting a long slow recovery from the recession many saying the it will last through 2010 and likely beyond. But it s no time to panic or pull back on marketing. In fact marketing is more important than ever. Mark-Hans Richer chief marketing officer for Harley Davidson put it this way Our belief is that spending through a market downturn creates a competitive advantage for the market upturn and an extra dollar spent today has extra dividends for tomorrow. And he s not the only one preaching the value of marketing during a downturn just Google it for more examples. But they re talking about spending money money you don t have because of vanishing customers and budget cuts by clueless management. Fortunately there are many inexpensive ways to market. Even better many of them are made easier by the Internet. Here are twenty no-cost ideas to help you engage existing customers and prospects and spread the word on your product or service. They range from basic tactics to high level strategies but what they all have in common is that the only cost to implement them is time and effort. And remember tough times never last but tough and resourceful marketers do. IDEA 1 Stir Up Fan Interest on Twitter The SciFi channel discovered its show Eureka was generating a lot of talk on twitter so they created a twitter site where writers posing as characters talked back to fans. Result the .