tailieunhanh - Influencer of power to change anything_8

Tham khảo tài liệu 'influencer of power to change anything_8', khoa học xã hội, kinh tế chính trị phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Find Strength in Numbers 179 and men. And yet these people felt unable to exert sufficient influence to change the behavior they despised. So Japhet gave them a way. In his own words On the TV program Soul City we purposefully created a well-respected teacher Thabang who repeatedly abused his likable wife Matlakala. Viewers both male and female quickly concluded that Matlakala didn t deserve the abuse as tradition had often spoken. She was pleasant easy to get along with and nothing more than an innocent victim. Equally curious Thabang was mostly a reasonable and good person much like themselves. Then the writers showed how interested friends and neighbors could be part of the solution. Dr. Arvind Singhal who served as a research adviser to Soul City reports On one episode the neighbors hear Thabang beating poor Matlakala and they can take it no longer so they decide to let Thabang know that his actions aren t going unobserved. But how How could they let Thabang know without being too intrusive How could they do it without putting themselves at physical risk Saying something directly would be unacceptable and dangerous. Dr. Singhal explains. To send their violent neighbor the message that his behavior is neither private nor acceptable the neighbors gather outside Thabang s front door and bang pots and pans. They don t say a word they just bang pots and pans. In the program Thabang becomes embarrassed and begins to change his behavior. What happened after that was totally unexpected. People in several townships across South Africa upon hearing the sounds of spousal abuse next door began to stand in front of their neighbor s homes and bang pots and pans. The power of vicarious modeling had worked its magic. The message was out. Men would no longer be allowed to abuse their wives with impunity. Violent behavior and the collective silence that supported it were not part of the new norm. 180 INFLUENCER Here s the influence takeaway. Japhet realized that if bad behavior