tailieunhanh - Women in business

Some people are discussing the company's financial performance or its latest sales figures. But others are discussing campaigns to save the forests of Brazil or ways of helping political prisoners . . . This building is the head office of The Body Shop, a company which was started by one woman, Anita Roddick, in 1976. In just a few years, her company has grown from one small shop into a large international business. During this time, she has shown people that business is not just about making money; she believes that business can help to make the world a better place | business world WOMEN IN BUSINESS DAVID EVANS READERS Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies throughout the world. ISBN 0 582 453275 3579 10 864 Text copyright David Evans 2001 Typeset by Pantek Arts Ltd Maidstone Kent Set in 11 14pt Bembo Printed in Spain by Mateu Cromo . Pinto Madrid All rights reserved no part of this publication may be reproduced stored in a retrieval system or transmitted in any form or by any means electronic mechanical photocopying recording or otherwise without the prior written permission of the Publishers. Published by Pearson Education Limited in association with Penguin Books Ltd both companies being subsidiaries ofPearson Pic Photograph acknowledgements Frank Spooner p. 2 p. 18 and p. 23 Everyday Pictures p. 9 Rex Features p. 26 p. 32 p. 38 p. 46 and p. 52 Kobal p. 43. For a complete list oftitles available in the Penguin Readers series please write to your local Pearson Education office or contact Penguin Readers Marketing Department Pearson Education Edinburgh Gate Harlow Essex CM20 2JE. Contents page Introduction V Chapter 1 Coco Chanel 1 Chapter 2 Hanae Mori 17 Chapter 3 Anita Roddick 27 Chapter 4 Oprah Winfrey 37 Chapter 5 Madonna 45 Business Wordlist 54 Activities 55 Introduction Some people are discussing the company s financial performance or its latest salesfigures. But others are discussing campaigns to save the forests ofBrazil or ways of helping political prisoners. This building is the head office of The Body Shop a company which was started by one woman Anita Roddick in 1976. In just a few years her company has grown from one small shop into a large international business. During this time she has shown people that business is not just about making money she believes that business can help to make the world a better place. For years working women found they had little chance of getting a top job. The bosses of big business were nearly always men. They were often .