tailieunhanh - U.S. Consumer Best Practices Version 6.0

The second rule of construction makes clear that it is not necessary for each affiliate that communicates the same eligibility information to provide an opt out notice to the consumer, so long as the notice provided by the affiliate that initially communicated the information is broad enough to cover use of that information by each affiliate that receives and uses it to make solicitations. For example, if affiliate A communicates eligibility information to affiliate B, and affiliate B communicates that same information to affiliate C, affiliate B does not have to provide the consumer with an opt out notice,. | . Consumer Best Practices Version Publication Date March 1 2011 Effective Date April 1 2011 On June 1 2011 the changes in this document will take effect for all digital advertising formats message flows. For print radio television media advertisements changes in this document will take effect on June 1 2011. Table of Contents INTRODUCTION US CONSUMER BEST Purpose Standardize Scope Standard Rate Premium Rate and Free to End References MMA documents and links for reference Recent CROSS CARRIER STANDARDS. 11 Section 1 Standard Standard Rate Cross Carrier General Messaging Frequency Guidelines for Advertising Messaging Advertising to Viral Program Termination stop and Opt Program Short Code Customer Care and help Customer Record Terms and Tobacco Alcohol Sweepstakes Standard Rate Opt-In sTop Message help Message Change of Short Code Example Standard Rate Cross Carrier Standards Section 2 Premium Premium Rate Cross Carrier General Messaging Frequency Tobacco Alcohol Guidelines for Advertising Messaging Advertising to Viral Program Termination and Opt Customer Care and help Customer Record Promotional Sweepstakes Use of Free and Bonus Terms Bill Face Premium Billing Dispute Affiliate Premium wap Subscription Spending Cap Limits - Non Chat Chat .