tailieunhanh - Using New Media to Promote Adolescent Sexual Health: Examples from the Field

As a Pacific nation, New Zealand’s close geographic proximity and strong economic and cultural ties with other Pacific countries further underscores the importance of supporting positive change in this region. The New Zealand Aid Programme focuses on areas and activities where New Zealand’s development assistance can have the most positive impact, and over half of New Zealand’s total aid goes to this region. One of the stated health priorities of the New Zealand Aid Programme is sexual and reproductive health. Further, due to the financial crisis, a range of international donors active in the Pacific and which support SRHR, have. | ACT for Youth Center of Excellence A collaboration of Cornell University University of Rochester and New York State Center for School Safety SMS Text Messaging Example SexINFO In response to rising gonorrhea rates in San Francisco among African American teens ISIS developed SexINFO a sexual health text messaging service. SexINFO provides basic facts about sexual health and relationships as well as referrals to youth-oriented clinical and social services. The service was set up as opt-in where youth text the word SexINFO to a 5-digit phone number then receive a menu with codes instructing them to text for answers to commonly asked questions such as what to do if ur condom broke if s he s cheating on you or if ur not sure u want to have sex Levine McCright Dobkin Woodruff Klausner 2008 . SexINFO has since been enhanced for State of California residents as Hookup a weekly advice and referral SMS service. Youth text HOOKUP to a short phone number and are then subscribed to receive weekly educational nuggets and referrals to free clinic services statewide. In the first quarter of service Hookup had 1 400 subscribers with approximately 30 texting for clinic referral information. http pages hookup October 2009 Using New Media to Promote Adolescent Sexual Health Examples from the Field by Deb Levine MA Teens today are wildly different in their media behavior not from other age groups but from teens of generations past. - The Nielsen Company 2009 In the United States Internet and mobile technologies have become integrated into our lives as essential forms of communication. An entire generation has grown up with these new channels for gathering and sharing information. Those concerned with promoting adolescent sexual health are beginning to take advantage of the technologies available and to use preexisting and thriving online and mobile networks to improve access to services and communicate sexual health information to young people. This report will .