tailieunhanh - Public relations a practical guide to the basics_10

Tham khảo tài liệu 'public relations a practical guide to the basics_10', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Appendix 14 . Main headings. These should be in capital letters. . Sub-headings. In lower case and emboldened. . Names. The names of individuals who raise matters should be recorded. . Action to be taken. Where any action is required the appropriate person s initials should be recorded in the right-hand column. 4. Any other business Any item of business that the Chair or a member wishes to raise but has not previously notified. 5. Date of next meeting The date time and venue for the next meeting. NB If a new committee has been set up and is meeting for the first time all minutes should be numbered sequentially from 1 otherwise numbering is continued from the last minute. This can be very important for future reference. Refer to any specific house style in use. 141 Appendix 15 Contingency Planning for a Crisis Before the crisis 1. Identify - look at possible situations. 2. Plan - make simple contingency plans to cover different situations. They should include the crisis team who are they team leader and media spokespersons procedures for handling the media generally facilities available accommodation communications background information contact telephone numbers for key personnel. Backing Ensure all plans are agreed accepted and fully supported at the highest level. Copies of plans should be held by all concerned. Check and update plans at regular intervals. 142 Appendix 15 Practice Remember - practice makes perfect Hold regular practices. Involve the emergency services. Hold mock press briefings and conferences to familiarize and train media spokespersons. Ensure next-of-kin procedures are known. During the crisis When it happens Assemble team quickly - use the call-out system. Set up communications - activate all communications systems. Establish crisis centre - assemble key personnel. Organize staffing rosters. Press and Media packs - assemble background information. Press conference - prepare a separate room if possible. Log Diary - start an .