tailieunhanh - Ebook Practical research planning and design (Eleventh edition): Part 1

Ebook Practical research planning and design (Eleventh edition): Part 1 presents the following content: The nature and tools of research; the problem: the heart of the research process; review of the related literature; planning your research project; writing the research proposal; . | Practical Research PLANNING AND DESIGN ELEVENTH EDITION G LO BA L E D I T I O N Paul D. Leedy Late of American University and Jeanne Ellis Ormrod University of Northern Colorado Emerita Boston Columbus Indianapolis New York San Francisco Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montréal Toronto Delhi Mexico City São Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Vice President and Editorial Director Jeffery W. Johnston Vice President and Publisher Kevin Davis Editorial Assistant Caitlin Griscom Development Editor Gail Gottfried Executive Field Marketing Manager Krista Clark Vice President Director of Marketing Margaret Waples Senior Product Marketing Manager Christopher Barry Senior Acquisitions Editor Global Edition Sandhya Ghoshal Senior Project Editor Global Edition Daniel Luiz Manager Media Production Global Edition M. Vikram Kumar Project Manager Global Edition Ruchi Sachdev Senior Manufacturing Controller Production Global Edition Trudy Kimber Project Manager Lauren Carlson Procurement Specialist Carol Melville Senior Art Director Diane Lorenzo Cover Designer Lumina Datamatics Inc. Full-Service Project Management Mary Tindle S4Carlisle Publishing Services Composition S4Carlisle Publishing Services Printer Binder Courier Kendallville Cover Printer Courier Kendallville Credits and acknowledgments for materials borrowed from other sources and reproduced with permission in this textbook appear on the appropriate page within text. Every effort has been made to provide accurate and current Internet information in this book. However the Internet and information posted on it are constantly changing so it is inevitable that some of the Internet addresses listed in this textbook will change. Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE England and Associated Companies throughout the world Visit us on the World Wide Web at Pearson Education Limited 2015 The rights of Paul D. Leedy and Jeanne Ellis .

• Kế hoạch kinh doanh
• Ebook Practical research planning and design
• Practical research planning and design
• Planning Your Research Project
• Writing the Research Proposal
• Quantitative Research
• Essentials of nursing research
• Nursing research
• Critiquing research articles
• Quantitative research design
• Communication research
• Lecture Communication research
• Research process
• Research hypotheses
• Dependent variables
• Quantitative communication research
• Quantitative research report
• Qualitative communication research
• Research questions
• Quantitative research hypotheses
• Quantitative research designs
• Posttest experimental design
• Literature review
• Methods section
• Conceptualizing quantitative research
• Assessing hypotheses
• Communication scholars
• Experimental design
• Quantitative analysis of text
• Quantitative analysis
• Interaction analysis
• Research process model
• Planning research
• Research ethics
• Designing qualitative research
• Research objective
• Marketing research
• Essentials of marketing research
• Qualitative data analysis
• Preparing data for quantitative analysis
• Basic data analysis
• Research methods
• Experimental designs
• Quantitative data analysis
• The research report
• Understanding validity from qualitative
• Quantitative research traditions
• Inappropriate research design
• Best known relevant
• Educational approaches