tailieunhanh - Ebook Business research methods (Twelfth edition): Part 2

The contents of ebook Business research methods (Twelfth edition): Part 1 includes: Chapter 11 measurement, chapter 12 measurement scales, chapter 13 questionnaires and instruments, chapter 14 sampling, chapter 15 data preparation and description, chapter 16 exploring, displaying, and examining data, chapter 17 hypothesis testing, chapter 18 measures of association, chapter 19 presenting insights and findings: written reports, chapter 20 presenting insights and findings: oral presentations. |

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