tailieunhanh - Assessing the competitive advantages of tourism potentials in Tuy Hoa city, Phu Yen province

This paper presents a Quantified SWOT (Strengths, Weaknesses, Opportunities and Threats) analytical method and an analytical hierarchy process method which provides more detailed and quantified information on tourism potential in Tuy Hoa city. Quantified SWOT analysis was used to assess the competing strength of Tuy Hoa’s tourism potential with other places. |

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