tailieunhanh - What’s trending and how? Perspectives on social and spiritual implications of social media

From ancient cave paintings, Asoka’s Pillar Inscriptions to Cicero’s web of ancient Rome and now to Mark Zuckerberg’s Facebook the basic theme of mass communication has remained pretty much the same , what’s changed however is the speed, the way and hence the impact. | What s trending and how Perspectives on social and spiritual implications of social media International Journal of Management IJM Volume 8 Issue 1 January February 2017 179 Article ID IJM_08_01_020 Available online at http ijm JType IJM amp VType 8 amp IType 1 Journal Impact Factor 2016 Calculated by GISI ISSN Print 0976-6502 and ISSN Online 0976-6510 IAEME Publication WHAT S TRENDING AND HOW PERSPECTIVES ON SOCIAL AND SPIRITUAL IMPLICATIONS OF SOCIAL MEDIA Dr. . Mane PUMBA Savitribai Phule University of Pune India Mansi Kapoor Symbiosis International University India ABSTRACT From ancient cave paintings Asoka s Pillar Inscriptions to Cicero s web of ancient Rome and now to Mark Zuckerberg s Facebook the basic theme of mass communication has remained pretty much the same what s changed however is the speed the way and hence the impact. This brings us to a paradox its simpler because somewhere it s all complex. So it s increasingly becoming difficult to distinguish between news from propaganda subtle manipulation from brainwashing and information from advertising ideologies from hate crimes. So who decides what s trending and how that impacts life and perspectives about human life What s real and what s not And Why That Matters Key words ancient modern theme paradox trending perspectives Cite this Article Dr. . Mane and Mansi Kapoor What s Trending and How Perspectives on Social and Spiritual Implications of Social Media. International Journal of Management 8 1 2017 pp. 175 179. http IJM JType IJM amp VType 8 amp IType 1 1. INTRODUCTION Interestingly most who use the media seem skeptical and cynical about its proliferation paradoxically are addicted to it the most. Social media has provided a space to users to voice concerns share information get connected to their friends and families at very little cost it allows for likeminded people to connect etc. But what might have .

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