tailieunhanh - Gamification and resource pooling for improving operational efficiency and effective management of human resources: a case study with an ecommerce company

The authors of this article attempted combining the two methodologies of gamification and resource pooling with a view to derive the maximum productivity from the organization drawing certain significant commonalities. | Gamification and resource pooling for improving operational efficiency and effective management of human resources a case study with an ecommerce company International Journal of Management IJM Volume 10 Issue 6 November-December 2019 pp. 76 87 Article ID IJM_10_06_008 Available online at http ijm JType IJM amp VType 10 amp IType 6 Journal Impact Factor 2019 Calculated by GISI ISSN Print 0976-6502 and ISSN Online 0976-6510 IAEME Publication GAMIFICATION AND RESOURCE POOLING FOR IMPROVING OPERATIONAL EFFICIENCY AND EFFECTIVE MANAGEMENT OF HUMAN RESOURCES A CASE STUDY WITH AN ECOMMERCE COMPANY KDV Prasad and Mruthyanjaya Rao M RTM Nagpur University Nagpur Maharashtra Ste India Rajesh Vaidya Management Technology Shri Ramdeobaba College of Engineering amp Management Katol Road Nagpur India ABSTRACT The authors of this article attempted combining the two methodologies of gamification and resource pooling with a view to derive the maximum productivity from the organization drawing certain significant commonalities. Another biggest motive behind the authors for combining these two techniques is the fact that eCommerce is a business vertical or a market place where people from all walks of life participate in online purchases. eCommerce is not a market place where it is restricted to one particular community region age colour etc. So to interact involve and conduct the business operations with an inclusive mindset the authors thought that it would be appropriate to gamify and pooling the resources such that there would be a perfect blend of resources with utmost motivation to serve all the stakeholders irrespective of their age gender community region economic status in ecommerce. It turned out to be a practical solution as it proved to be promoting an atmosphere that fosters friendship and loyalty and these close-knit relationships motivate employees align them to work much harder cooperate and be supportive to each .