tailieunhanh - Fintech adoption choices of small businesses: A Technology Organization Environment (TOE) framework study

The method applied for data analysis was partial least squares structural equation modeling (PLS-SEM). It was found that perceived direct benefits of fintech had a significant effect on fintech adoption. Counter-intuitively, the perceived cost of fintech adoption was not a significant factor in fintech adoption. | Fintech adoption choices of small businesses: A Technology Organization Environment (TOE) framework study

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