tailieunhanh - Lecture Business law: The ethical, global, and e-commerce environment (15/e): Chapter 8 - Mallor, Barnes, Bowers, Langvardt

Chapter 8 - Intellectual property and unfair competition. Upon completion of this lesson, the successful participant will be able to: Differentiate the various intellectual property rights: patent, copyright, and trademark; describe infringement and defenses; explain misappropriation theory and the importance of trade secrets; identify the elements a plaintiff must prove in unfair competition claims. | Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin 2 Crimes Intentional Torts Negligence and Strict Liability Intellectual Property and Unfair Competition Crimes and Torts P A R T Intellectual Property and Unfair Competition P A E T R H C 8 I dream for a living. Steven Spielberg quoted in Time magazine July 1985 Learning Objectives Differentiate the various intellectual property rights: patent, copyright, and trademark Describe infringement and defenses Explain misappropriation theory and the importance of trade secrets Identify the elements a plaintiff must prove in unfair competition claims PATENT: Engine design, business methods TRADEMARK Logo, trade name COPYRIGHT Sales materials, artwork Types of Intellectual Property Marketing materials for Case Construction Equipment Grant from federal government to an inventor in which inventor obtains exclusive right to make, use, and sell his invention for a period of 20 years (14 years for . | Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin 2 Crimes Intentional Torts Negligence and Strict Liability Intellectual Property and Unfair Competition Crimes and Torts P A R T Intellectual Property and Unfair Competition P A E T R H C 8 I dream for a living. Steven Spielberg quoted in Time magazine July 1985 Learning Objectives Differentiate the various intellectual property rights: patent, copyright, and trademark Describe infringement and defenses Explain misappropriation theory and the importance of trade secrets Identify the elements a plaintiff must prove in unfair competition claims PATENT: Engine design, business methods TRADEMARK Logo, trade name COPYRIGHT Sales materials, artwork Types of Intellectual Property Marketing materials for Case Construction Equipment Grant from federal government to an inventor in which inventor obtains exclusive right to make, use, and sell his invention for a period of 20 years (14 years for designs) . Patent Act requires registration Patent The hyperlink is to the . Patent & Trademark Office. A patent will not be issued if more than one year before patent application the invention was patented elsewhere, described in a printed publication, or in public use or on sale in the United States Example: Pfaff v. Wells Electronics, Inc. Inventor sold patented item on April 8, 1981 Inventor applied for patent on April 19, 1982 More than one year passed, thus the patent was invalid Patent The hyperlink is to the case information and opinion on the Cornell University Law School website. In Pfaff v. Wells Electronics, Inc., Pfaff began development work on a new computer chip socket in November 1980. He prepared detailed engineering drawings that described the design and dimensions of the socket and the materials to be used in making it, then sent the drawings to a manufacturer in February or March 1981. Prior to March 17, 1981, he showed a sketch of his .