tailieunhanh - Ebook Business communication for success: Part 1

(BQ) Part 1 book “Business communication for success” has contents: Effective business communication, delivering your message, understanding your audience, effective business writing, writing preparation, revising and presenting your writing, and other contents. | Business Communication for Success Business Communication for Success [Author removed at request of original publisher] UNIVERSITY OF MINNESOTA LIBRARIES PUBLISHING EDITION, 2015. THIS EDITION ADAPTED FROM A WORK ORIGINALLY PRODUCED IN 2010 BY A PUBLISHER WHO HAS REQUESTED THAT IT NOT RECEIVE ATTRIBUTION. MINNEAPOLIS, MN Business Communication for Success by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike International License, except where otherwise noted. This book was produced using , and PDF rendering was done by PrinceXML. Contents Publisher Information x About the Author xi Acknowledgments xii Dedications xiii Preface xiv Chapter 1: Effective Business Communication Why Is It Important to Communicate Well? What Is Communication? Communication in Context Your Responsibilities as a Communicator Additional Resources 3 7 16 20 25 Chapter 2: Delivering Your Message What Is Language? Messages Principles of Verbal Communication Language Can be an Obstacle to Communication Emphasis Strategies Improving Verbal Communication Additional Resources 28 32 35 41 46 53 57 Chapter 3: Understanding Your Audience Self-Understanding Is Fundamental to Communication Perception Differences in Perception Getting to Know Your Audience Listening and Reading for Understanding Additional Resources 63 70 80 82 88 91 Chapter 4: Effective Business Writing Oral versus Written Communication How Is Writing .