tailieunhanh - Lecture Organizational strategies for the 21st century - Chapter 6

Chapter 6 - Corporate-level strategy. Studying this chapter should provide you with the strategic management knowledge needed to: Define corporate-level strategy and discuss its purpose; describe different levels of diversification with different corporate-level strategies; explain three primary reasons firms diversify; describe how firms can create value by using a related diversification strategy;. | Chapter 6: Corporate-Level Strategy Overview: Define and discuss corporate-level strategy Different levels and types of diversification Three primary reasons firms diversify Value creation: related diversification strategy Value creation: unrelated diversification strategy Incentives and resources encouraging diversification Management motives for overdiversification Introduction Business-level Strategy An integrated and coordinated set of commitments and actions the firm uses to gain competitive advantage by exploiting core competencies in specific product markets Corporate-level Strategy Specifies actions a firm takes to gain a competitive advantage by selecting and managing a group of different businesses competing in different product markets Expected to help firm earn above-average returns Value ultimately determined by degree to which “the businesses in the portfolio are worth more under the management of the company then they would be under any other ownership” . | Chapter 6: Corporate-Level Strategy Overview: Define and discuss corporate-level strategy Different levels and types of diversification Three primary reasons firms diversify Value creation: related diversification strategy Value creation: unrelated diversification strategy Incentives and resources encouraging diversification Management motives for overdiversification Introduction Business-level Strategy An integrated and coordinated set of commitments and actions the firm uses to gain competitive advantage by exploiting core competencies in specific product markets Corporate-level Strategy Specifies actions a firm takes to gain a competitive advantage by selecting and managing a group of different businesses competing in different product markets Expected to help firm earn above-average returns Value ultimately determined by degree to which “the businesses in the portfolio are worth more under the management of the company then they would be under any other ownership” Introduction Corporate-level strategy concerns: The scope of the markets and industries the firm competes in How the firm manages their portfolio of businesses Mode of entry into new businesses Internal development, acquisitions/merger, joint venture/strategic alliance Level and type of diversification Capturing synergies between business units Allocating corporate resources Product diversification is the primary form of corporate-level strategy Diversification is often looked at as a growth strategy Introduction Diversified firms vary according to level and type of diversification (Figure ) Level – # of different industries a firms competes in Type – degree of relatedness between business units Corporate-level strategy is also concerned with: Capturing economies of scope or synergies between business units (Related) Capturing financial synergies (Unrelated) Levels and Types of Diversification Reasons for Diversification (Table ) .

• Quản trị kinh doanh
• Strategic management
• Lecture Strategic management
• Strategic actions
• Strategic competitiveness
• Corporate level strategy
• Corporate strategy
• Ebook Strategic management for travel and tourism
• Strategic management for travel and tourism
• Strategic choices
• Strategic implementation
• Analysis in strategic management
• Strategic alliances in the airline industry
• Strategic leadership
• Analyzing strategic management cases
• Knowledge management
• Competitive advantages
• Strategic management trade offs
• Bài giảng Quản trị chiến lược
• Key terms
• Strategic thinking development progress
• Comprehensive framework
• Stages of strategic management
• Strategic management process
• Sustained competitive advantage
• Internal environment analysis
• Human capital moderate the relationship
• Strategic thinking and strategic human resource management
• Human capital to enhance strategic HRM
• Effectively benefit from strategic thinking
• Significant effect on strategic HRM
• Lecture Management the new competitive landscape
• Management the new competitive landscape
• Technology strategy
• Strategic management model
• Cooperative strategy
• Strategic alliances
• Managerial labor markets
• Implementing strategy
• Strategic control
• Corporate governance
• Effective strategic leadership
• Ethical culture
• Learning organization
• Venture creation
• Corporate entrepreneurship
• Lecture Management
• The importance of strategic management
• The strategic management process
• Types of organizational strategies
• Explain why strategic management is important
• Internet strategies
• Competitor analysis
• External environmental analysis
• Business level strategy
• Competitive advantage
• Competitive dynamics
• Competitive rivalry
• Restructuring strategies
• Effective acquisitions
• International strategy
• International strategy lifecycle
• Managerial Ccontrol
• Organizational structure
• Functional structure
• Internal corporate venturing
• Strategic market management
• Lecture Strategic market management
• Quản lý thị trường chiến lược
• Strategic analysis
• Strategic groups