tailieunhanh - Lecture Principles of economics (Brief edition, 2e): Chapter 1 - Robert H. Frank, Ben S. Bernanke

Chapter 1 - Thinking like an economist. This chapter to show that the Cost-Benefit Principle, deciding whether to take an action by comparing the cost and benefit of the action, is a useful approach for dealing with the inevitable trade-offs that scarcity creates. After discussing several important decision pitfalls, the chapter concludes by describing the Incentive Principle and introducing the concept of economic naturalism.

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