tailieunhanh - Lecture Research methods - Chapter 1: Introduction to business and management research

Lecture Research methods - Chapter 1 presents the following content: Definition of research, attributes of research, types of research, business and management research, research process, writing a research proposal, guidelines for writing a good research/project work. | Introduction to Business and Management Research Samuel Kwadwo Frimpong (PhD) Outline presentation Definition of Research Attributes of Research Types of Research Business and Management Research Research Process Writing a research proposal Guidelines for writing a good research/project work What is research? It is defined as something that people undertake in order to find out things in a systematic way, thereby increasing their knowledge (Saunders & Lewis, 2007) Simply, it is a systematic inquiry into a question or unsolved problem to arrive at justifiable answer or conclusion What research is not Not mere information gathering Not transportation of facts Not reassembling and recording facts or information without interpretation Not a catchword to get attention Attributes of research Involves some degree of originality Involves careful collection, organisation and articulation of what is already known about the problems and what is yet to be known A structured processes and . | Introduction to Business and Management Research Samuel Kwadwo Frimpong (PhD) Outline presentation Definition of Research Attributes of Research Types of Research Business and Management Research Research Process Writing a research proposal Guidelines for writing a good research/project work What is research? It is defined as something that people undertake in order to find out things in a systematic way, thereby increasing their knowledge (Saunders & Lewis, 2007) Simply, it is a systematic inquiry into a question or unsolved problem to arrive at justifiable answer or conclusion What research is not Not mere information gathering Not transportation of facts Not reassembling and recording facts or information without interpretation Not a catchword to get attention Attributes of research Involves some degree of originality Involves careful collection, organisation and articulation of what is already known about the problems and what is yet to be known A structured processes and procedures - replicable Involves rigorous application of logic and objectivity Based on observable experience or empirical evidence Demands accurate observation and description Purpose of research Review or synthesize existing knowledge (. advancing knowledge) Provide solution to existing problems Provide explanation to new phenomenon Construct or create new procedures or systems Generate new knowledge Business and Management research Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. Generally, it tends to be applied and action research Types of research Basic/fundamental/pure research: the primary purpose is to improve knowledge Applied research: is conducted to solve practical problems. It is also called evaluation, utilization, appraisal, assessment or policy research Action: usually conducted to bring about improvement in an organization or its practices Other classification of research .