tailieunhanh - Lecture Business communication design - Chapter 7: Designing oral presentations

Chapter 7 - Designing oral presentations. This chapter includes contents: Speak up, choosing a speech topic, speech goals, doing your homework, organizing your speech, visual aids, using electronic presentation software, types of speech delivery, after the speech. | 2/e P P T 7 Designing Oral Presentations McGraw-Hill/Irwin Speak Up The Fear Factor How Can I Reduce Speech Anxiety? Practicing and rehearsing a speech can help to reduce your anxiety and build your confidence during delivery. © Keith Brofsky/Getty Images Choosing a Speech Topic What Should I Talk About? What about a Really Big Topic? Main idea central point you want to make with your audience that will run through the entire message Speech Goals Speeches: Informative Persuasive Requesting Entertaining and special occasion Doing Your Homework Who Is My Audience? Customized presentation carefully planned speech that is tailored to the specific needs, knowledge, perspectives, and background of an audience Doing Your Homework What’s the Occasion? Where Do I Look for Information? Using the Right Language Doing Your Homework Practice Your Spoken Language Be clear Personalize language Adapt sentence grammar Decrease sentence length Avoid jargon Active voice Timing and Location Doing Your . | 2/e P P T 7 Designing Oral Presentations McGraw-Hill/Irwin Speak Up The Fear Factor How Can I Reduce Speech Anxiety? Practicing and rehearsing a speech can help to reduce your anxiety and build your confidence during delivery. © Keith Brofsky/Getty Images Choosing a Speech Topic What Should I Talk About? What about a Really Big Topic? Main idea central point you want to make with your audience that will run through the entire message Speech Goals Speeches: Informative Persuasive Requesting Entertaining and special occasion Doing Your Homework Who Is My Audience? Customized presentation carefully planned speech that is tailored to the specific needs, knowledge, perspectives, and background of an audience Doing Your Homework What’s the Occasion? Where Do I Look for Information? Using the Right Language Doing Your Homework Practice Your Spoken Language Be clear Personalize language Adapt sentence grammar Decrease sentence length Avoid jargon Active voice Timing and Location Doing Your Homework © Ryan McVay/Getty Images FIGURE The Speech Location Organizing Your Speech Introduction brief opening opportunity to preview the main topic idea, establish credibility, and present a positive first impression Organizing Your Speech Introduction (continued) 1. Get their attention Creative speaking art of gaining the audience’s interest by using entertaining speaking methods Organizing Your Speech Introduction (continued) 1. Get their attention (continued) Anecdote Ask a question Examples Use a quotation Startling or surprising remarks Humor Organizing Your Speech Introduction (continued) 2. Give them a reason to listen 3. Establish credibility 4. Relate to the audience and the occasion Organizing Your Speech Late night talk show host Jay Leno routinely uses humor to capture his audience’s attention. As a professional comic, Leno finds humor an ideal attention getter. But other techniques may be more appropriate for your particular audience. © Reuters/CORBIS Organizing Your

• Quản trị kinh doanh
• Business communication design
• Business communication
• Lecture Business communication design
• Designing oral presentations
• Presentation skills
• Business writing design
• Writing process
• Business writing style
• Indirect communication strategies
• Direct communication strategies
• Indirect strategy
• Communicating internally
• Formal communication networks
• Informal communication networks
• Business of change
• Organizations change
• Communication conflicts
• Creating effective messages
• Communication design
• Select channels
• Visual design
• Designing messages
• Business of reports
• Organizing reports
• Informational reports
• Communicating intrapersonally
• Nonverbal communication
• Designing resumes
• Résumé formats
• Designing cover letters
• Employment interview
• Behavioral interviews
• Active listening
• Passive listening
• Casual listening
• Meaning in messages
• Contexts of meaning
• Vague message meanings
• Designing messages with words
• Building arguments
• Writing strategies
• Writing reports
• Organizational culture
• Deep organizational culture
• Observable culture
• Collaborative messages
• Interpersonal messages
• Communicating interpersonally