tailieunhanh - The Value of Luxury Brand Names in the Fashion Industry

"The value of luxury brand names in the fashion industry" presentation of content: What is a Brand, brands in the fashion industry, valuation of brands, comparison of coach and hermès, valuation models, conclusion. nội dung chi tiết | Claremont Colleges Scholarship @ Claremont CMC Senior Theses CMC Student Scholarship 2015 The Value of Luxury Brand Names in the Fashion Industry Tricia Wang Claremont McKenna College Recommended Citation Wang Tricia The Value of Luxury Brand Names in the Fashion Industry 2015 . CMC Senior Theses. Paper 991. http cmc_theses 991 This Open Access Senior Thesis is brought to you by Scholarship@Claremont. It has been accepted for inclusion in this collection by an authorized administrator. For more information please contact scholarship@. Claremont McKenna College The Value of Luxury Brand Names in the Fashion Industry By Tricia Y. Wang Submitted to Professor Marc Massoud For Senior Thesis Fall 2014 December 1 2014 1 Page Acknowledgements Thank you to my mom and my brother for the constant support throughout the writing of this thesis. Also much thanks to my friends and family for their love and understanding through the strenuous months of thesis. A huge thank to my soul-sister Muskan Sachdeva for the endless support and the best advice I could possibly ask for. Lastly thank you to Professor Father Massoud for pushing me to challenge myself and to write a better thesis. Most of all thank you Professor Massoud for scoffing at me when I told him I wanted to write my thesis on the valuation of Tesla. 2 .

• Thạc sĩ - Tiến sĩ - Cao học
• The fashion industry
• The value of luxury brand names
• What is a Brand
• Brands in the fashion industry
• Valuation of brands
• Comparison of coach and hermès
• Sustainable fashion entrepreneurs
• Global fashion Industry
• Extra ordinarily dynamic creations
• ECOPRENEURIAL SUSTAINABLE PRACTICES
• Indian Fashion Industry
• Master's thesis of Arts
• Master's thesis
• Creative Economy
• Creative Industry
• Cultural Industry
• Sustainable Fashion Industry
• Creative Career
• Brand experience
• Fashion brand
• Brand loyalty
• Fashion retail industry
• Competition pressure
• Customer loyalty
• Multi channel retailing
• Retail business
• Consumers’ fashion trends
• National market
• Luxury fashion products
• Purchase intention
• Perceived value
• Consumers' intention
• Booming industry
• more and more interested in solar
• rich in the fashion industry
• similar meaning to the first
• are the unemployment figures this year
• After the exam we’ll go for a pizza
• Thiết kế thời trang
• Giáo trình Anh văn chuyên ngành thời trang
• Anh văn chuyên ngành thời trang
• Nguyên tắc thiết kế thời trang
• Garment industry
• Fashion design principle