tailieunhanh - Summary of economic doctoral thesis: Investment in enhancing competitive capacity at joint stock commercial bank for foreign trade of Vietnam

Research objectives: Developing and systemizing the theoretical issues in terms of investment in enhancing competitive capacity at commercial banks; through theory and practice, confirming a extremely critical role of investment in enhancing competitive capacity for development of them in general and VCB in particularly. Depending on each period, development strategy, competition strategy and characteristics, banks implement appropriate investments; finding out the solutions for investment inenhancing competitive capacity to bring the highest effect to VCB. | 1 MINISTRY OF EDUCATION AND TRAINING NATIONAL ECONOMIC UNIVERSITY Do Thi To Quyen INVESTMENT IN ENHANCING COMPETITIVE CAPACITY AT JOINT STOCK COMMERCIAL BANK FOR FOREIGN TRADE OF VIETNAM Speciality Development Economics Investment Economics Code SUMMARY OF ECONOMIC DOCTORAL THESIS Hanoi 2014 2 This work has been completed at National Economic University. Instructor 1. Prof. Dr Tran Tho Dat 2. Nguyen Bach Nguyet Judge 1 Dao Van Hung Judge 2 Trinh Thi Mai Hoa Judge 3 Dr Le Thanh Tam The Thesis shall be defended in front of the State level Thesis Assessment Council held at National Economic University No. 207 Giai Phong Hai Ba Trung Ha Noi At on The Thesis can be found in the library of 3 PREFACE 1. The imperativeness of the Subject The effectiveness and stability in the system of commercial banks in Vietnam are under immense pressure after going through the economic recession. At the same time they have to face increasing greater challenges in the open financial market. Therefore the competitive capacity of domestic commercial banks should be reevaluated carefully from both theoretical and practical aspects. Joint Stock Commercial Bank for Foreign Trade of Viet Nam VCB is one of the major banks and holds significant market shares in key products but it still have to compete intensely against others and is at risk of a decline in market shares. Hence enhancing its competitive capacity is an urgent requirement for VCB. The solutions often proposed to raise the competitive capacity for VCB are building a business plan developing the financial potential modernizing technology diversifying products and enhancing customer service quality boosting promotional campaigns and branding. However these solutions need investment to be carried out. Therefore investing in enhancing competitive capacity is considered the basic and essential task for VCB. The issue arising to VCB is how to build the investment strategy mobilize and .

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