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Ebook Managerial accounting - Tools for business decision marking: Part 2

(BQ) Part 2 book "Managerial accounting - Tools for business decision marking" has contents: Pricing, budgetary planning, budgetary control and responsibility accounting, standard costs and balanced scorecard, planning for capital investments, planning for capital investments, financial statement analysis,.and other contents. | JWCL162_c08_336-385.qxd 7/30/09 7:04 PM Page 336 Find more at www.downloadslide.com chapter 8 Pricing ✓ ● the navigator ● Scan Study Objectives study objectives ● Read Feature Story After studying this chapter, you should be able to: ● Read Preview ● Read Text and answer Do it! p. 340 p. 344 p. 347 p. 352 1 Compute a target cost when the market determines a product price. ● Work Using the Decision Toolkit ● Review Summary of Study Objectives ● Work Comprehensive Do it! p. 363 ● Answer Self-Study Questions ● Complete Assignments 2 Compute a target selling price using cost-plus pricing. 3 Use time-and-material pricing to determine the cost of services provided. 4 Determine a transfer price using the negotiated, cost-based, and market-based approaches. 5 Explain issues involved in transferring goods between divisions in different countries. 336 JWCL162_c08_336-385.qxd 7/30/09 7:04 PM Page 337 Find more at www.downloadslide.com feature story “I’ll Call Your Bluff, and Raise You 46%” If you own a PC, then there is a demand. In the meantime, AMD of its chips. In the past, price wars roughly 85% chance that the was boasting that it had a chip that have typically hurt AMD worse since microprocessor chip that runs your was more powerful than Intel’s, and Intel’s massive volume allows it to machine was made by Intel. For as that it had plenty of supply to meet produce chips at a lower cost. In long as most people can remember, demand. The result was that Intel’s 2006 Intel’s gross profit rate was Intel has had at least an 85% share of market share fell—to 82%. about 50%, while AMD’s was only the market for PC computer chips. It To those familiar with Intel, its about 36%. An all-out price war, isn’t that nobody else makes computer response was easily predicted. It cut however, would leave both companies chips; it’s just that the competition prices by up to 26%. One analyst battered and bruised. The stock .